Refused Car Finance celebrate rapid growth with major rebrand and expansion plans
This week, Refused Car Finance, a bad credit car finance specialist company, announced a rebrand and further expansion plans as a result of their most profitable year to date.
The new branding which includes a new logo and website comes as a result of the most successful year so far for the North East broker. The first six months of 2018 saw an increase of 149% of customers choosing the car finance specialist with profits increasing by a huge 162%. Supported by an in-house marketing team and customer service team which has more than doubled since the beginning of the year, we have been able to explore new opportunities that have increased the brands exposure and revenue for Refused Car Finance.
The launch of their new website allows applications to be dealt more seamlessly both for the users and the internal teams helping customers to be matched up to the most suitable lenders and car finance packages quicker than ever!
The new tagline, “no one works harder to get you car finance” is at the very heart of the brands identity, putting the customer at the forefront and guiding them through the minefield that can be car finance.
Managing Director Craig Rutherford said: “We’re very proud that we do things differently. People are at the forefront of everything we do and we don’t rely on computer automation like so many in our industry. The last six months have been incredibly busy, we are helping more people than ever get a great car finance deal. The rebrand marks a new chapter for us following moving into our new premises and we expect to see our most successful year ahead”.